The world’s most popular energy drink wanted to bring a new level of HD content to its legions of fans. The goal was clear: give people live, on-demand access to sports, music, and entertainment programming from anywhere—mobile, desktop, and any connected device. The company turned to About Objects for solutions.
![Two paragliders soaring over a scenic landscape.](https://www.aboutobjects.com/wp-content/uploads/2023/12/Skydiving-View-1024x314.png)
Designing a fully connected HD platform
To create a full digital TV channel-like experience, and enable dynamic ad insertion and personalization, the About Objects team architected and developed a dynamic HLS stitching for linear, live, and VOD streams. In the process, we rewrote legacy applications using state-of-the-art microservices technologies and modern REST APIs that support video streaming for 17 mobile and connected devices. Finally, we built a scalable data analytics platform providing insight into usage patterns.
![A man and a child in yellow shirts cheering excitedly.](https://www.aboutobjects.com/wp-content/uploads/2023/12/Cheering-Family-1024x1024.png)
Users
15M monthly visits
Services
Architecture
Microservices Development
Cloud Development
Data Analytics
Mentoring
Platforms
Real-time Big Data Analytics
Architecture
Middleware
Backend
Technologies
JavaRX
Vert.x
Spark
Samza
Kafka
Spark SQL
Cassandra
AWS
HLS
Redshift
Jira/Confluence
Github/bitbucket
Making it better. Building it faster.
Awarded for being the best TV experience, the platform allows users to easily navigate through live, on-demand, and personalized content with ease. With enhanced server-side UI/UX support, the solution provides a consistent experience across all platforms. While incorporating new product requirements on the fly, About Objects devised a streamlined cloud deployment process that yielded faster time-to-market.
![Collage of action shots including cycling race, motocross rider, skateboarder, and urban BMX rider.](https://www.aboutobjects.com/wp-content/uploads/2023/12/Action-Shots-1024x1024.png)
Changing the way people stream their favorite shows.
![Abstract graffiti-style artwork with vivid colors and dynamic shapes.](https://www.aboutobjects.com/wp-content/uploads/2023/11/contact_us_art.webp)